Silicon Labs
As a Visual Designer with Silicon Labs, I was tasked with creating visual designs for the marketing of various SiLabs products. My work included Graphic Design, Animation and Video Editing.
SiLabs U Intro
Problem: The current introduction for Silabs U video series was outdated and no longer fit with the branding of Silicon Labs
Solution: Created a new intro animation that better fit with other video intros within brand guidelines.
Software Used: After Effects, Illustrator
Results: We were able to have an updated introduction for the video series to be used on the Silabs website.
LPWAN Marketing Campaign
Problem: LPWAN is a new product by Silicon Labs that needs to be marketed across various social media sites.
Solution: Created a series of graphic advertisements of different sizes, including a GIF animation.
Software Used: Adobe XD, After Effects
Results: The Graphics were able to be used on Google, Facebook, and other social media sites to bring awareness of the new product.
IoT for Good Marketing Campaign
Problem: IoT for Good is a new program by Silicon Labs that needs to be marketed across various social media sites.
Solution: Created a series of graphic designs that could be used on various platforms.
Software Used: Adobe XD, Photoshop
Results: The Graphics were able to be used on the Silabs website, as well as social media sites to bring awareness of the program.